Range of products offered.
Prompt deliveries and continuity in supply.
After-sales service in products like machine tools, consumer durables.
Product differentiation and brand image.
Frequency of purchase.
Presumed relationship between quality and price.
Specialty value goods and gift items.
Preference or prejudice for products originating from a particular source.
Aggressive marketing and sales promotion.
Prompt acceptance and settlement of claims.
Unique value goods and gift items.
Export Costing is basically Cost Accountant's job. It consists of fixed cost and variable cost comprising various elements. It is advisable to prepare an export costing sheet for every export product.
As regards quoting the prices to the overseas buyer, the same are quoted in the following internationally accepted terms which are commonly known as Incoterm.
Table of Contents
Chapter 1 Starting Export Introduction